Play Bigger

Play Bigger by Al Ramadan

Play Bigger PDF
✏Book Title : Play Bigger
✏Author :
✏Publisher : HarperCollins
✏Release Date : 2016-06-14
✏Pages : 272 pages
✏ISBN : 9780062407627
Rating: 4/5 from 21 users

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✏Play Bigger Book Summary : The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn’t about beating the competition at the old game. It’s about inventing a whole new game—defining a new market category, developing it, and dominating it over time. You can’t build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you’re going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of “category kings”— companies such as Amazon, Salesforce, Uber, and IKEA—that give us new ways of living, thinking or doing business, often solving problems we didn’t know we had. In Play Bigger, the authors assemble their findings to introduce the new discipline of category design. By applying category design, companies can create new demand where none existed, conditioning customers’ brains so they change their expectations and buying habits. While this discipline defines the tech industry, it applies to every kind of industry and even to personal careers. Crossing the Chasm revolutionized how we think about new products in an existing market. The Innovator’s Dilemma taught us about disrupting an aging market. Now, Play Bigger is transforming business once again, showing us how to create the market itself.

📒Play Bigger ✍ Al Ramadan

Play Bigger PDF
✏Book Title : Play Bigger
✏Author : Al Ramadan
✏Publisher : HarperCollins
✏Release Date : 2016-06-14
✏Pages : 272
✏ISBN : 9780062407627
✏Available Language : English, Spanish, And French

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✏Play Bigger Book Summary : The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn’t about beating the competition at the old game. It’s about inventing a whole new game—defining a new market category, developing it, and dominating it over time. You can’t build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you’re going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of “category kings”— companies such as Amazon, Salesforce, Uber, and IKEA—that give us new ways of living, thinking or doing business, often solving problems we didn’t know we had. In Play Bigger, the authors assemble their findings to introduce the new discipline of category design. By applying category design, companies can create new demand where none existed, conditioning customers’ brains so they change their expectations and buying habits. While this discipline defines the tech industry, it applies to every kind of industry and even to personal careers. Crossing the Chasm revolutionized how we think about new products in an existing market. The Innovator’s Dilemma taught us about disrupting an aging market. Now, Play Bigger is transforming business once again, showing us how to create the market itself.

📒Play Bigger ✍ Al Ramadan

Play Bigger PDF
✏Book Title : Play Bigger
✏Author : Al Ramadan
✏Publisher : Piatkus Books
✏Release Date : 2016
✏Pages : 254
✏ISBN : 0349411360
✏Available Language : English, Spanish, And French

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✏Play Bigger Book Summary : In today's world, it's no longer enough to create great new products; rather companies now must create whole new categories that destroy old ones. Uber created a new personal transportation category and destroyed taxis and limos. Salesforce.com created a new category of cloud-base sales automation, dethroning the old CRM industry. Airbnb, Workday, Tesla and Netflix are all winning by creating entirely new business categories that destabilise old ones. The category is the new strategy. The conclusion: If you want to build a legendary company, you need to design and build a legendary category at the same time, and dominate it over time. Your company needs to be a Category King. And if you don't design a Category King, you're creating a failure. Drawing on examples from within and beyond our own practice, PLAY BIGGER shows both entrepreneurs and established enterprises how to define, develop and rule a category over time.

📒Play Bigger ✍ Al Ramadan

Play Bigger PDF
✏Book Title : Play Bigger
✏Author : Al Ramadan
✏Publisher : Hachette UK
✏Release Date : 2016-06-14
✏Pages : 272
✏ISBN : 9780349411378
✏Available Language : English, Spanish, And French

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✏Play Bigger Book Summary : In today's world, it's no longer enough to create great new products; rather companies now must create whole new categories that destroy old ones. Uber created a new personal transportation category and destroyed taxis and limos. Salesforce.com created a new category of cloud-base sales automation, dethroning the old CRM industry. Airbnb, Workday, Tesla and Netflix are all winning by creating entirely new business categories that destabilise old ones. The category is the new strategy. The conclusion: If you want to build a legendary company, you need to design and build a legendary category at the same time, and dominate it over time. Your company needs to be a Category King. And if you don't design a Category King, you're creating a failure. Drawing on examples from within and beyond our own practice, PLAY BIGGER shows both entrepreneurs and established enterprises how to define, develop and rule a category over time.

📒Play A Bigger Game ✍ Rowdy McLean

Play A Bigger Game PDF
✏Book Title : Play a Bigger Game
✏Author : Rowdy McLean
✏Publisher : John Wiley & Sons
✏Release Date : 2017-02-22
✏Pages : 180
✏ISBN : 9780730345510
✏Available Language : English, Spanish, And French

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✏Play a Bigger Game Book Summary : Have you ever had the desire to achieve something remarkable? Would you like to be better or do something absolutely awesome? Have you ever thought about having much more than you have right now? Are you ready to play a bigger game? Play a Bigger Game will help you smash your goals. Whether you're an individual or part of a large organisation, this practical guide to getting what you want will enable you to achieve real results, no matter what! One of Australia's leading speakers, Rowdy McLean is well known for his simple, hard-hitting, no-excuses approach to motivation. He believes that success is not just about setting goals but actually kicking them. In this definitive guide you'll find: useful processes to help you define what you want practical tools and resources to turn your dreams into reality inspirational stories of people achieving real success unique chapter-specific videos accessible by QR codes. Play a Bigger Game has everything you need to gain more from life.

📒Play Your Bigger Game ✍ Rick Tamlyn

Play Your Bigger Game PDF
✏Book Title : Play Your Bigger Game
✏Author : Rick Tamlyn
✏Publisher : Hay House, Inc
✏Release Date : 2013-10-01
✏Pages : 224
✏ISBN : 9781401943691
✏Available Language : English, Spanish, And French

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✏Play Your Bigger Game Book Summary : Play Your Bigger Game provides a philosophy and methodology that you can learn in just nine minutes, and it will serve you for the rest of your life. Self-empowerment expert Rick Tamlyn believes that life is all made up. So why not make it a game of your own design—one that excites, challenges, and allows you to fully express your talents and creativity? When you play your bigger game, you create a life that is dynamic, engaging, and wildly inspiring. This book is your antidote to inertia—you will never feel stuck again. Each and every day, it will motivate you to keep stretching, achieving, and thriving above and beyond any boundaries or limitations that might have held you back in the past. Play Your Bigger Game offers pathways, tools, and inspiring stories to feed the hunger in your soul, light the fires of your imagination, and build a fulfilling life and a lasting legacy. If you long to: • have a more positive impact within your family, your work, your community, or organization • make a change, but you aren’t sure what sort of change • create meaningful work • take responsibility and direct your destiny • make a difference or leave a legacy . . . then you should join thousands of others around the world and play your bigger game!

📒Playing Big ✍ Tara Mohr

Playing Big PDF
✏Book Title : Playing Big
✏Author : Tara Mohr
✏Publisher : Avery
✏Release Date : 2015
✏Pages : 269
✏ISBN : 9781592409600
✏Available Language : English, Spanish, And French

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✏Playing Big Book Summary : "In her coaching and programs for women, Tara Mohr saw how women were "playing small" in their lives and careers, were frustrated by it, and wanted to "play bigger." She has devised a proven way for them to achieve their dreams by playing big from the inside out."--Amazon.com.

📒Playing Bigger Than You Are ✍ William T. Brooks

Playing Bigger Than You Are PDF
✏Book Title : Playing Bigger Than You Are
✏Author : William T. Brooks
✏Publisher : John Wiley & Sons
✏Release Date : 2009-10-02
✏Pages : 256
✏ISBN : 0470541814
✏Available Language : English, Spanish, And French

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✏Playing Bigger Than You Are Book Summary : The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized businesses don't think they have the resources or the talent to compete with the larger competitors in their industry. But just because they don't have the advertising budgets or purchasing power of their bigger counterparts doesn't mean they can't play ball. For sales organizations, service matters much more than size. If your sales business is competing with much bigger fish, the odds are stacked against you. Pressured and powerless, frustrated and overwhelmed, you might be tempted to give up. But smaller businesses often find advantages over their bigger competitors. • Includes proven tactics to help small businesses tackle bigger competitors • Author William T. Brooks is also the author of The New Science of Selling and Persuasion and How to Sell at Higher Margins Than Your Competitors • Shows you how to steal market share from bigger vendors with bigger resources Just because your business can't flood the market with salespeople or contend on economy of scale and purchasing power, that doesn't mean you can't compete. The secret is Playing Bigger Than You Are.

📒Play A Bigger Game ✍ Rowdy McLean

Play A Bigger Game PDF
✏Book Title : Play a Bigger Game
✏Author : Rowdy McLean
✏Publisher : John Wiley & Sons
✏Release Date : 2017-03-27
✏Pages : 180
✏ISBN : 9780730344810
✏Available Language : English, Spanish, And French

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✏Play a Bigger Game Book Summary : Have you ever had the desire to achieve something remarkable? Would you like to be better or do something absolutely awesome? Have you ever thought about having much more than you have right now? Are you ready to play a bigger game? Play a Bigger Game will help you smash your goals. Whether you're an individual or part of a large organisation, this practical guide to getting what you want will enable you to achieve real results, no matter what! One of Australia's leading speakers, Rowdy McLean is well known for his simple, hard-hitting, no-excuses approach to motivation. He believes that success is not just about setting goals but actually kicking them. In this definitive guide you'll find: useful processes to help you define what you want practical tools and resources to turn your dreams into reality inspirational stories of people achieving real success unique chapter-specific videos accessible by QR codes. Play a Bigger Game has everything you need to gain more from life.

📒Play Your Bigger Game ✍ Rick Tamlyn

Play Your Bigger Game PDF
✏Book Title : Play Your Bigger Game
✏Author : Rick Tamlyn
✏Publisher : Hay House Incorporated
✏Release Date : 2013
✏Pages : 197
✏ISBN : 9781401942946
✏Available Language : English, Spanish, And French

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✏Play Your Bigger Game Book Summary : More than just a book, Play Your Bigger Game is a concept that will take you only nine minutes to understand but a lifetime to play. It was designed from the premise that life itself is one big game. And, if it is, then why not play one that excites, fulfills, and challenges you to develop and express your talents completely? By the way, there's nothing wrong with wanting that. It's a natural expression of who we are, and since each of us is blessed with talents, we're naturally hungry to develop and put them to use. Too often we suppress that desire for full engagement and self-expression because we think it's the grown-up thing to do. We consciously turn down our hunger dials, because we're afraid of expecting too much from life. We also think: If I settle for less, I won't be disappointed. Play Your Bigger Game was created to counteract that self-limiting, fear-based approach to life. It's also designed to keep you forever in play, meaning that you'll never be stuck again, since you'll always have the game board to guide your next move. Michelangelo said, “The great danger for most of us lies not in setting our aim too high and falling short but in setting our aim too low and hitting the mark.” This book is not just about making a living; it's about making an impact. Curiously enough, I find that once players begin to make a positive impact, their incomes often rise, too. Still, if you're interested in simply making a living and just surviving in life, I'm afraid that this book is not for you. If you want to make an impact in the world and thrive in your life while earning a very good living, please read on. The purpose of this book is to: Reveal the Bigger Game player you already are, help you find the Bigger Games that excite and challenge you to fully deploy all of your energy and gifts, teach you to consciously design the person you're destined to become, allow you to feed the hunger in your soul, help you to make a major impact, and allow you to leave a lasting legacy.

📒Bigger Than The Game ✍ Dirk Hayhurst

Bigger Than The Game PDF
✏Book Title : Bigger Than the Game
✏Author : Dirk Hayhurst
✏Publisher : Kensington Publishing Corp.
✏Release Date : 2013-03-19
✏Pages : 320
✏ISBN : 9780806536712
✏Available Language : English, Spanish, And French

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✏Bigger Than the Game Book Summary : "The best writer in a baseball uniform." —Tyler Kepner, The New York Times After nearly a decade in the minors, Dirk Hayhurst defied the odds to climb onto the pitcher's mound for the Toronto Blue Jays. Newly married, with a big league paycheck and a brand new house, Hayhurst was ready for a great season in the Bigs. Then fate delivered a crushing hit. Hayhurst blew out his pitching shoulder in an insane off-season workout program. After surgery, rehab, and more rehab, his major-league dreams seemed more distant than ever. From there things got worse, weirder, and funnier. In a crazy world of injured athletes, autograph-seeking nuns, angry wrestlers, and trainers with a taste for torture, Hayhurst learned lessons about the game—and himself—that were not in any rulebook. Honest, soul?searching, insightful, hilarious, and moving, Dirk Hayhurst's latest memoir is an indisputable baseball classic. Praise for The Bullpen Gospels and Out of My League "Dirk Hayhurst writes about baseball in a unique way. Observant, insightful, human, and hilarious." —Bob Costas "A fun read. . .This book shows why baseball is so often used as a metaphor for life." —Keith Olbermann "Entertaining and engaging. . .reminiscent of Jim Bouton's Ball Four." —Booklist "A rare gem of a baseball book." —Tom Verducci, Sports Illustrated "A humorous, candid, and insightful memoir of Hayhurst's rookie season in the majors. . .Grade: Home Run." —Cleveland Plain Dealer